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Industries

Telecommunications

Join network, subscriber, mobile money and partner data into one model, and give operators a private place to run AI inference close to their customers.

Starting ontology for networks, subscribers, wallets and partners
Sector pack
Starting ontology for networks, subscribers, wallets and partners
Typical sources: network, billing, CRM, mobile money and agent systems
OSS + BSS
Typical sources: network, billing, CRM, mobile money and agent systems
Regulators in scope: telecom authority and data protection
Licence + DPA
Regulators in scope: telecom authority and data protection
Channels: USSD, SMS, WhatsApp, retail and agent networks
USSD, SMS, app
Channels: USSD, SMS, WhatsApp, retail and agent networks

01How the work happens today

The challenge

Two technicians working on a telecom tower

African operators run some of the largest data estates in their countries. Network systems record cell and tower performance. Billing and CRM hold subscriber plans and usage. Mobile money platforms hold wallets and transactions, often operated as a separate business unit. Dealers and agents sell airtime and SIMs. Tower companies, fiber partners and vendors keep their own records. USSD, SMS and WhatsApp are the main way customers reach the operator.

Each of these systems answers a narrow question. Network teams see congestion but not which valuable customers it hurts. Marketing sees churn risk but not the tower outages that caused it. Fraud teams see SIM swap patterns only after a wallet is drained. Operators want to run AI close to the data, but GPUs are scarce and expensive, cloud costs are priced in dollars, and customer data cannot always leave the country. Without a common model and strict access control, every AI pilot becomes a one off integration.

02A starting model for the sector

The ontology

An operator at a network operations desk
A young man holding up a smartphone

13 core things

Objects

The nouns of the sector. Each object has an identity, properties and a history, and maps to records in the source systems.

  • Subscriber
  • SIM
  • Device
  • Plan
  • Wallet
  • Cell site
  • Tower
  • Network incident
  • Ticket
  • Dealer
  • Agent
  • Campaign
  • Partner
A man checking his phone on a balcony

8 core relationships

Links

How the objects connect. Links turn separate tables into a graph that people and agents can walk.

  • Subscriber holds SIM and Plan
  • SIM is used in Device
  • Subscriber owns Wallet
  • SIM attaches to Cell site
  • Cell site is hosted on Tower
  • Network incident affects Cell sites and Subscribers
  • Ticket is raised by Subscriber about Incident
  • Dealer and Agent sell to Subscriber
Customer support agents at their desks

6 governed actions

Actions

What people and approved agents may do. Each action has rules, an approver where needed and a log entry.

  • Open and prioritize a network incident
  • Dispatch a field engineer to a site
  • Block or review a SIM swap
  • Send a targeted offer or apology
  • Escalate a customer ticket
  • Rebalance agent float or airtime stock

03What changes on the ground

Use cases

Fiber optic patch cables in a rack
01

Situation

A set of towers degrade in a district during a power outage. Customers complain on social media before the network operations center confirms the scope.

02

What it does

Cell site alarms, power data and subscriber impact link in one incident. The system ranks sites by affected subscribers and valuable accounts, and suggests which engineer to dispatch.

03

Human decides

The network operations lead sets priorities and approves field dispatch. Engineers confirm the cause.

04Sources to connect

Data you already have

A red telecom mast against a grey sky

We read from your existing systems first and write back only through approved actions. Every source has a named owner. Where connectivity is weak or records are on paper, we plan for queued sync and OCR with human review.

  • Network management and performance systems
  • Billing, rating and charging platforms
  • CRM, care and ticketing tools
  • Mobile money platform and wallet ledgers
  • Dealer, agent and distribution systems
  • Tower, power and field service records
  • USSD, SMS and WhatsApp interaction logs
  • Device and SIM inventory databases

See how this applies to your organization.

Free 30 minutes with an engineer.

05Laws that shape the design

Compliance and residency

A mobile mast against a pink dusk sky
CountryLawWhat it means
NigeriaNDPA 2023 and telecom authority rulesSubscriber and traffic data are personal data. Consent and retention rules shape analytics and marketing.
KenyaData Protection Act 2019Profiling and direct marketing need a lawful basis, and data subjects have rights over automated processing.
South AfricaPOPIADirect marketing and automated decision rules may affect churn and offer models.
GhanaData Protection Act 2012Controllers and processors follow security and purpose principles for subscriber data.
EgyptPersonal Data Protection Law 2020Rules on consent and cross-border transfer may affect shared AI infrastructure.

Licence terms, SIM registration, lawful interception and mobile money rules vary by country and regulator. This list is illustrative. Confirm with counsel before designing data flows. Examples only, not legal advice. Confirm with counsel.

07

Frequently asked questions

  • No. We provide the ontology, governance and runtime layers. Operators and their vendors keep network tooling.

Experience you can lean on

Our team of consultants and experts brings a combined 35 years of industry experience.

Immersed in technology and across many different verticals, so the people on your project have done this before.

Telecommunications

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  • Free 30 minute briefing
  • Embedded engineers, working on your real systems
Unlock network data

Working in telecommunications?

Join network, subscriber, mobile money and partner data into one model, and give operators a private place to run AI inference close to their customers.